Join Omdia & GameDriver for a Free Webinar

We’ve partnered with Omdia, a research division of Informa Tech, to conduct a survey around the use of test automation in the video game industry. We believe this emerging technology has a long way to go in terms of wider adoption in game development, and the results of this research speaks to that sentiment. 

We’ll be co-presenting the results and some deeper analysis during a free webinar on November 17, 2022 at 11am EST. Please register today for Automated testing: Giving time and money back to game developers and enjoy the free 1-hour presentation. Spots will be going fast, so please sign up as soon as you can! 

In the meantime, let’s take a look at a small preview of the findings, and why we’re so excited to go over the research in greater detail. 

There is a significant dependence on manual-only testing

A key finding from Omdia’s research illustrated the video game industry’s dependence on strictly manual testing. Among all respondents, 37% said that they rely largely or entirely on manual testing. Another 58% said they use a mix of manual and automated solutions, but precisely how much automation plays a role in that mix remains unclear. 

While we believe this is trending in the right direction, it’s evident that studios are relying heavily on a form of testing that can strain resources, cause development crunch, and negatively impact the quality of the games they’re creating. 

Developers are quick to outsource QA and testing

When asked for the main deciding factors behind outsourcing QA, 61% of respondents listed reducing costs, which was the top answer. The second-most common reason was for greater scale and efficiency. 

While these are understandable motivations, it’s clear that developers could use test automation to address both of these factors. By reducing your team’s need to manually conduct regressive testing, verification becomes faster, and the time saved can compound and create a more budget-friendly process. And to top it off, implementing test automation can bolster the skillset of your testers. 

Test automation is on the rise

We firmly believe that test automation is a complementary tool that can enhance the work of your testers, QA staff, and the efficiency of development pipelines. If you join us on November 17, we’ll paint a much clearer picture as to where test automation stands now, and how adopting this technology can benefit developers of all shapes and sizes.